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Pages > Cookie Policy

B&B Ireland Cookie Policy


We use cookies when you visit our site.  There are four main types of cookies – here’s how and why we use them.


  1. Site functionality cookies – these cookies allow you to navigate the site and use our features, such as “Book Now” and “Add Rooms to my Cart”.
  2. Site analytics cookies – these cookies allow us to measure and analyse how our customers use the site. Details such as time spent on the site, how users interact with content, and how the user accesses the site.
  3. Customer preference cookies – when you are browsing or booking on B&B Ireland, these cookies will remember your preferences (like your language or location), so we can make your booking experience as seamless as possible, and more personal to you.
  4. Targeting or advertising cookies – Several partners advertise on our behalf and affiliate tracking cookies simply allow us to see if our customers have come to the site through one of our partner sites so that we can credit them appropriately and where applicable allow our affiliate partners to provide any bonus that they may provide you for making a booking.

Agreeing to Cookies

By clicking “I agree” on the Cookie Notification, you agree to us placing these sorts of cookies on your device and accessing them when you visit the site in the future.

Expiry of consent

After 90 days, your agreement to accept cookies will expire after which you will see the popup again and will need to agree to the cookie policy again.

Refusing Cookies

If you click "I disagree" on the Cookie Notification then your choice is remembered using a strictly necessary anonymous cookie. During each subsequest page visit all other cookies are cleared.

Deleting Cookies

If you want to delete any cookies that are already on your computer, the “help” section in your browser should provide instructions on how to locate the file or directory that stores cookies.  Further information about cookies can be found at

Please note that by deleting or disabling future cookies, your user experience may be affected and you might not be able to take advantage of certain functions of our site, and the complete B&B Ireland user experience.

Opting Out of Cookies after Agreeing

If you decide to opt out of cookies at anytime after agreeing to cookies, simply uncehck the box below.

Note: The same warning regarding loss of site functionality applies as to deleting cookies manually.


B&B Ireland Cookie List

A list of the cookies that this site uses and how long they stay on your computer is shown here:



Cookie Code

Expiry Time

Google Analytics

Site Analytics


2 Years


When browsing session ends


6 months




2 Years


1 Year


1 Year


1 Year


When browsing session ends


1 Year


1 Year


When browsing session ends


1 Year


When browsing session ends

CMS - B&B Ireland

B&B Ireland Site Content (CMS = Content Management System)


When browsing session ends


When browsing session ends


1 Month


1 Year


1 Year


50 Years


1 Day


When browsing session ends


20 Years




6 years


Social Sharing Widget


1 year




When browsing session ends


Google Analytics: B&B Ireland use Google Analytics to help measure the effectiveness of the website. The Google Analytics javascript libraries use HTTP cookies track the user navigation throughout the website. This data is used to inform B&B Ireland of user interaction on the website.

Google Adwords:  B&B Ireland use cookies for the conversion tracking feature of AdWords.

Bing Ads:  B&B Ireland use cookies for the conversion tracking feature of AdWords.

Adroll Remarketing: B&B Ireland use Adroll remarketing service to advertise on third party websites to previous visitors of the B&B Ireland website. Adroll tracks and uses anonymous retargeting to advertise to visitors of the B&B Ireland website.  

Yieldify: B&B Ireland use an on-site retargeting tool that tailors your user experience and recalls where you are in the order process. Cookies are used to identify your path and interest in particular content on the website.

Facebook: B&B Ireland use cookies for the conversion tracking feature of Facebook.

For further information, contact us on or call us on +353 (0)71 98 22222.